Aug 22
19
I’ve helped several brands with their online reputation management (ORM) during my digital marketing career. Unfortunately, most of this work involved trying to help the brands recover from a crisis. Even more unfortunate was that the damage to their reputations could have been greatly mitigated with some proactive effort. What follows is a basic, three-pronged approach to a proactive ORM strategy
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A 3-phased approach to proactive online reputation management